Bricklink has long been a haven for AFOL’s since the early 2000’s by being a non-LEGO-affiliated marketplace to buy and sell LEGO elements.
Originally called Brickbay, for obvious reasons, it was “asked” by eBay to change its name and that’s how came to be known as Bricklink.

Today, Bricklink announces a collaboration with LEGO, named AFOL Designer Program which is basically a chance to get your designs to end up as an exclusive LEGO x Bricklink set using the crowdfunding methodology commemorating the 60th anniversary of the LEGO Brick.

We have extracted a few main requirements seen in the FAQ in Bricklink and reproduced them below.

    • Designs have to be created using 2.0 (An online building programe developed by Bricklink and elements used only from the special builders palette (which consists of only active elements currently being used by TLG)
    • Design must be between 200 and 2000 elements
    • Individual submissions only by persons aged 18 years and above
    • Non-IP themes only
    • Released sets are not official LEGO sets and will be sold exclusively through Bricklink
    • Successfully chosen and crowdfunded Designers will receive 10% of the total sales value of all sets sold
    • If design is released, rights to the design will be given to TLG for the duration of the program plus up to 3 years more, afterwhich rights of the design will be restored to the designer.
    • Rights for designs not chosen will remain solely with the original designer

This is the full press release by the Bricklink team shared on the LEGO Ambassador Network. Many program details can be seen at the program landing page here including the FAQ’s

Your design can become a limited edition 60 Years Anniversary set!
We begin accepting entries on September 18th
By The BrickLink Team

In case you missed it, BrickLink and the LEGO Group are celebrating 60 years of the LEGO® brick with the AFOL community by realizing unique designs with truly original themes. Through this program, your design can become a limited edition 60 Years Anniversary set!

How does the AFOL Designer Program work?
The program will have three main phases:

1. Accepting entries – To give you some time to think about what you’d like to design, we will begin accepting entries September 18th until November 18th. The LEGO design team will review your submissions made with Studio 2.0, and up to 20 finalists will be selected.
2. Crowdfunding – Selected designs will be announced and displayed for crowdfunding beginning February 2019. You will be able to pre-order designs at this time.
3. Release – Successfully crowdfunded designs will become a limited edition 60 Years Anniversary set exclusively available on BrickLink. We will begin shipping orders April 2019.

Why should I submit my designs?
Besides being able to share your designs with the AFOL community, your designs will also be reviewed and produced as limited edition box sets without design modification. On top of that, BrickLink will pay 10% of total sales revenue to designers for all successfully crowdfunded AFOL designs including pre-order. You will retain full IP rights for non-selected designs, meaning you can freely use your original designs for any other purpose after the event.

Even if you aren’t a designer, we’d still love everyone to get involved! You can share your ideas with the AFOL community in the Studio 2.0 forum.

Ready to get started?
The AFOL Designer Program requires that your designs are built with Studio 2.0, which has improved functionality and new features for this program. A building palette made specifically for the AFOL Designer Program will be included so that you are able to focus more on the design itself. Next, check if your design is stable with the all-new stability check because we want to fall for designs, not have them fall apart . Then you can export breathtaking images and even create building instructions for your designs!

Go here for more details about design requirements or for FAQs, or go here if you’d like to download or learn more about Studio 2.0.

We can’t wait to see what you come up with!

Thank you,
The BrickLink Team

All detailed questions about the program can be directed at the 2.0 AFOL DESIGNER PROGRAM forums here managed by Bricklink.



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